We believe the wine you drink says a lot about who you are. How you live and the people you associate with are expressed in the glass of wine you have in your hand. We live and drink Pinot Noir. With deference to Burgundian roots and love for bucolic lands of California’s Central Coast, we seek to craft our own Subculture one bottle at a time—welcome to our Subculture.

We offer a 3-tier membership program that, in addition to the benefits outlined below, ensures you have enough Olsen Perri Wines for your dinner table or cellar at the best possible price.


Selected wines are announced before each Wine Club shipment. Members can customize
their allotment, including limited production, large format and library wines.


We release/ship twice a year in the Spring (March/April) and Fall (September/October). Any members that have opted not to customize will receive our hand picked selections.

Membership Benefits

3-pack Membership 6-pack Membership Case Membership
Bottles per shipment 3 6 12
Bottles per year 6 12 24
Discount on wines in each shipment plus re-orders 15% 20% 25%
Exclusive offers of limited production, large format and library wines No Yes Yes
Complimentary wine tasting for 6 at our Urban Winery* No Yes Yes
Invitations to special OP hosted wine events Yes Yes Yes
Access to OP exclusive Sommelier ~ Sammy Ofsowitz No No Yes

*We do not have a public tasting room, however our Urban Winery is made available to our 6-pack and Case Members by appointment. Barrel tastings available based on time of year. Please contact us for more information.


Join Our Subculture

Please select your membership options


Membership cancellation and order modifications should be e‐mailed to at least one week prior to the billing date for wine club shipments. All refunds, exchanges and order modifications thereafter will incur a $20 Service Fee. A Service Fee will be charged in the amount of shipping for all undeliverable packages, returned packages, and re‐routes. Wines returned will be the responsibility of the customer.